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Hi, I'm Victor Lara.

I'm seeking to transition into a collaborative environment as a User Experience Designer (UX), leveraging my architectural background to infuse design principles into creating intuitive and user-centered experiences for web and mobile platforms.

UX Case Studies

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MINDFUL
Headspace Case Study

My research aimed to assess whether the addition of a feature by Headspace, allowing users to create their own meditations, would result in increased usage among existing customers and draw in new ones.

My Role

Main Goal

UX/UI Designer

Craft a curated meditation journey utilizing playlist functionalities.

HEADLINES
Washington Post Case Study

I focused on retaining existing customers through curated content by making adjustments to the "My Post" tab, aiming to enhance their experience and loyalty to the platform.

My Role

Main Goal

UX/UI Designer

I sought to deliver personalized and engaging content that resonated with users' interests and preferences.

SHOP-ALL
Dollar Shave Club Case Study

Customers are in search of simplicity when navigating the Dollar Shave Club website, as well as easy access to reviews and seamless product information.

My Role

Main Goal

UX/UI Designer

Explore solutions to address "Shop-All" page inefficiencies.

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Nice to meet you.

My goal in life is to create intuitive and user-centered experiences for web, virtual, augmented, and mobile platforms.

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